Category

website content

editing edge videocopywritingwebsite content

Creating a punchy video script

The internet was made for videos.  As the latest figures tell us: 78% of people watch online videos every week, and 55% view online videos every day. (HubSpot) Users view more than 1 billion hours of video each day on YouTube. (YouTube) 81% of businesses use video as a marketing…
Lesley
August 17, 2020
annoying websuteWebsiteswebsite designwebsite content

13 ways a website winds me up

As someone who spends a large chunk of their time either creating copy for websites or researching online, I’m in the perfect position to comment on what I find most annoying about websites I visit. Here are the top 13 things any website owner should check to minimise frustration: 1.    …
Lesley
January 17, 2020
long form contentWebsitesbloggingcopywritingwebsite content

The long and the short of it

Why you should be creating long-form content on your website I often bang on about less is more when it comes to content writing. What I’m about to write doesn’t dispel the keep-it-simple approach. I’m a firm believer in getting to the point and ruthless editing.  However, there is a…
Lesley
November 6, 2019