All Posts By

Lesley

Adapting your tone of voice during CovidWebsitesbloggingcopywritingnews

Adapting your tone of voice during Covid

The world has been on a rollercoaster of emotions over the past few months.  From ignorance and disbelief to fear and panic; empathy and caring to blaming and shaming; pessimism, optimism, resignation and rebellion, there’s little of the human spirit that hasn’t been on show during this pandemic. And throughout…
Lesley
June 4, 2020
newsletter writing tipscopywritingnews

Newsletters – keeping in touch with your clients

Now, more than ever, it’s important to keep in touch with your clients and customers. With the coronavirus lockdown they may not be in a position to buy from you (unless you are in a sector that has remained open for business) but don’t neglect that relationship you have built…
Lesley
April 20, 2020
How to write a bestseller in the lockdownPrintBooksnews

How to write a bestseller in the lockdown

Whether you’ve been furloughed or have hours to fill because you’ve lost key business, the Coronavirus lockdown has left many of us with time on our hands and an opportunity to get creative. Writing a novel consistently tops the list of unrealised ambitions, alongside losing weight and drinking less.  So…
Lesley
April 7, 2020