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social media

6 lessons to liven up your LinkedIn profile

6 lessons to liven up your LinkedIn profile

LinkedIn remains one of the best ways to promote your personal brand, whether you are representing your own business, a corporate or charity, or job seeking.  (HubSpot found that LinkedIn is 277% more effective at generating leads than Facebook and Twitter). Just as you consider your clothes and appearance when…
Lesley
January 29, 2020
linkedin profilecopywriter

5 tips for LinkedIn’s new company pages

LinkedIn company pages have recently undergone a revamp.  According to LinkedIn, “Pages have been rebuilt from the ground up to make it easier for brands, institutions and organisations, from small businesses to large enterprises, to foster constructive conversations with LinkedIn’s community of more than 590 million members.” In fact, they’ve…
Lesley
January 18, 2019
ask an expertbloggingcopywritingwebsitewebsite content

Ask an expert

Struggling to find a new angle to promote for your business or maybe got a rather dry subject to write about?  One of the best ways to bring your article to life is to ask an expert. Getting an informed opinion can bring credibility to your writing, building trust with…
Lesley
November 30, 2018
#WordsMatternewspress coverage

#WordsMatter

The #WordsMatter campaign, launched today by the Peace Foundation, is calling on the media to be careful not to ‘glamorise’ terrorism with the words it uses. Terrorism survivors from across the United Kingdom are asking the press, media and those in public life to take a greater responsibility around how…
Lesley
September 25, 2018
linkedin profile

How to write a better Linkedin Profile

A copywriter’s guide to creating an engaging Linkedin summary Linkedin is the perfect platform to find and engage with potential clients, suppliers, employees and employers. You get to know what that person is about – where they work, what they have done in their career, their opinions and ideas. And…
Lesley
March 14, 2016