awardscopywriter

The 2024 King’s Award for Enterprise

What could winning the world's most prestigious business award do for your company? A King’s Award for Enterprise (KAE) showcases a business as among the most dynamic, innovative and far reaching around. It reassures customers, attracts new clients, motivates staff and makes local communities proud. As well as being able…
Lesley
May 21, 2024
PrintWebsitescopywritingcopywriterpress coverage

Writing for the healthcare industry

When we think about creating content for the health industry, trust, clarity and evidence are key. At Editing Edge, we’ve created copy for many health industry businesses and healthcare professionals, including website content, ghost-writing books and blogs. Our strategic approach – analysing clients’ audiences, their communications needs, strategic thinking, purpose…
Lesley
April 26, 2024
copywritercopywritingContent is King

5 reasons to hire a strategic copywriter

As mid-year rapidly approaches, is your marketing department overstretched and in need of a helping hand? Do you have deadlines approaching and need written materials produced or polished up to spread your message far and wide? Perhaps you need advice and support from an expert copywriter to supplement the business…
Lesley
March 28, 2024
Websitescopywritingcopywriter

Writing for the hospitality industry

Writing for the hospitality industry The hospitality industry has been facing remarkable obstacles – from Covid shutdowns to staff shortages, the ongoing cost-of-living crisis, recession, and climate change, which is increasingly front of mind for both the public and in industry conversations. Recent figures from AlixPartners and CGA/NielsenIQ showed, for…
Lesley
February 29, 2024
The power of collaborationcopywritingcopywriter

Make 2024 a year of collaboration

Whether your company holds regular team meetings or uses collaboration software, such as Monday, Trello, or Microsoft Project, providing opportunities to brainstorm, share ideas and updates is essential to the success of any project. And, ultimately, for the success of any business. It’s what makes us so effective at Editing…
Lesley
November 30, 2023
The power of SEOwebsitecopywriterWebsites

Make your website sing with the power of SEO

Intuitive and easy-to-use website design platforms such as SquareSpace and WIX can make building a website a breeze. Whatever your business and whatever your skill level, there’s a fair chance that if budget is an issue, you can still create something great without hiring a web designer. But whether you…
Lesley
October 20, 2023
copywritingcopywriterstrategy

Day in the life of a copywriter

  I take great pride as a copywriter in working with individuals and businesses at the top of their game. My clients range from applicants for the House of Lords to those hoping for knighthoods and OBEs. In addition, I've worked on annual reports for the space industry, and showcased…
Lesley
September 28, 2023
copywritingstrategy

Our top tips for making the most of Q4

It’s incredible to believe that we are approaching the end of 2023. Q4 is nearly upon us and if you’re asking, “Where on earth has the time gone?”, well so are we! Don’t panic though! With some strategic planning there’s plenty of time to reach your audiences and impress your…
Lesley
August 17, 2023