Strategic copywritingcopywritingcopywriter

Strategic copywriting for booming businesses

Would you consider your brand or business to be high achieving? Award winning? Premium, high end, or disrupting your market? Or perhaps on your way there? At Editing Edge, we describe ourselves as ‘strategic copywriters’. Copywriters who produce written content and ideas of high quality for those at the top…
Lesley
May 23, 2022
email marketing campaigncopywriting

Why email marketing still works

In the digital era, measurement of marketing Return on Investment (ROI) is more accurate than ever, and email marketing remains one of the highest ROI marketing channels, making it a popular choice for any shrewd Marketing Director / business owner. A few facts on the popularity of email marketing ROI…
Lesley
February 23, 2022
the copywriting processnewscopywritercopywriting

The copywriting process

How we work with you at Editing Edge Before you give us the green light to work on your project, I’m sure you have questions about how we work, our timescales and what to expect. We’ve been creating compelling copy for our clients for over a decade and follow a…
Lesley
November 10, 2021
Health and social care copywritingWebsitescopywritingcopywriterwebsite contentawards

Health and social care copywriting

Editing Edge have undertaken copywriting projects for many healthcare, social care and medical companies, with work ranging from website content to award entries. The stakeholders for the health and social care market are a diverse bunch. From patients facing life-or-death situations, to policy makers, to medical professionals, we adapt our…
Lesley
September 20, 2021
wellbeing copywritingWebsitesBookscopywriterPrint

Words for wellbeing

Promoting health and wellbeing is not only your work but your passion. You offer proven solutions and services that help your clients to live their best lives. And it’s likely you’ve chosen that path because of your own experience. You know your product or service will make a difference, but…
Lesley
July 13, 2021
environmental copywritingcopywritingwebsitecopywriterwebsite content

Environmental copywriting

Creating a sustainable future – word by word Connecting emotionally with customers, investors and other stakeholders by communicating an ethical, eco-friendly ethos is becoming essential as we move towards a more sustainable way of living. Environmental change is not being driven by the corporates.  A Nielsen Global Corporate Sustainability Report…
Lesley
May 18, 2021
copywriting for MATsawardscopywritingcopywriter

Copywriting for Academies and Multi Academy Trusts

Since their launch in 2010, academies have radically changed the educational landscape in England, now accounting for 77% of secondary schools. If you are running an academy or Multi-Academy Trust (MAT), you will know the pressures of being a commercially focused enterprise with complex stakeholders (from sponsors to the board, parents,…
Lesley
April 7, 2021