Blog - Page 2 of 26 Copywriting Editing Edge Copywriters


The #WordsMatter campaign, launched today by the Peace Foundation, is calling on the media to be careful not to ‘glamorise’ terrorism with the words it uses. Terrorism survivors from across the United Kingdom are asking the Read more

How to create high-performing web content

Next time you create website content with the aim of getting more customers, try employing these 7 tactics to ensure site visitors find you then take the action you want.

1.     Use keywords that reflect search

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A flair for reporting

How to relay your thought leadership or ideas in a discussion paper or White Paper

Here’s are 4 tips for writing a report or White Paper, using some recent examples of our work.

1.     Know your

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Are you a natural-born content writer?

Do you love to write for your website or business – or is writing like having teeth pulled? Take my short quiz to discover if you are a Content King or Copywriting Cringe.   Read more

Confessions of a blogger

If you are familiar with any of my writing, you’ll know my mantra is to keep it human.  People buy from people.  They’d much rather read real-life stories than dry facts and figures any day.  This… Read more

Content that’s fresh as a daisy – part 2

Still stuck for inspiration for your latest blog?

Tap into my years of copywriting online and in print, with the second part of my top content ideas. You can view ideas #1 to #10 here


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