Category

news

newsletter writing tipscopywritingnews

Newsletters – keeping in touch with your clients

Now, more than ever, it’s important to keep in touch with your clients and customers. With the coronavirus lockdown they may not be in a position to buy from you (unless you are in a sector that has remained open for business) but don’t neglect that relationship you have built…
Lesley
April 20, 2020
How to write a bestseller in the lockdownPrintBooksnews

How to write a bestseller in the lockdown

Whether you’ve been furloughed or have hours to fill because you’ve lost key business, the Coronavirus lockdown has left many of us with time on our hands and an opportunity to get creative. Writing a novel consistently tops the list of unrealised ambitions, alongside losing weight and drinking less.  So…
Lesley
April 7, 2020
how to write a tendercopywritingnews

How to write a tender

Faced with a hefty invitation to tender and a looming deadline? The process of creating a tender document can be daunting.  When you are pinning your hopes on this crucial next win, anxiety can quickly mount and the instinct is to jump in and throw everything at each question. Stop,…
Lesley
December 2, 2019
choice of wordsmedianews

From Mugwumps to word wizardry

What your choice of words says about you   Photo: Annika Haas The day of reckoning has finally arrived. All hail our new leader Boris. Whilst many may have had their fill of Brexit and political turmoil, having Boris as PM does present even more opportunity to deliver some good…
Lesley
July 25, 2019