Lesley, Author at Copywriting Editing Edge Copywriters

blogging copywriting website content Websites

The long and the short of it

Why you should be creating long-form content on your website I often bang on about less is more when it comes to content writing. What I’m about to write doesn’t dispel the keep-it-simple approach. I’m a firm believer in getting to the point and ruthless editing. However, there is a…

LesleyNovember 6, 2019

Websites copywriting website content

Giving your website extra sparkle

How we create website copy for our clients from scratch – Part 2 This is the second part of our guide to creating website copy that sparkles. (If you missed Part 1 with insider tips on understanding your target audience and being clear with your goals, you can read it…

LesleySeptember 18, 2019

Websites copywriting website content

From blank page to sparkly website

How we create website copy for our clients from scratch – Part 1 Your website matters when it comes to showcasing your business. Whether you are a complex corporate or a service-led SME without a store front, your website needs to give a great first impression and hone down all…

LesleySeptember 18, 2019

copywriting Content is King copywriting workshop

Content is King workbook

Do you want to produce fantastic content for your website, brochures, reports, blogs and social media posts? If you are struggling for inspiration or not sure how to craft your words, don't sit staring at a blank screen any longer – our Content is King guide is here to…

LesleyAugust 27, 2019

Print copywriting

Trading places

How to get your story in a trade magazine The missing words round in Have I Got News For You has featured some obscure magazines in its time, with the likes of Drain Trader, Potato Storage International and Poultry World. But whilst the trade journals may provide plenty of…

LesleyAugust 15, 2019

copywriting copywriter

Find out what great copywriting can do for your business

Editing Edge is the thinking copywriting and content-writing company. We’re different, the only copywriters with 20 years’ Fleet Street experience whose first step is to think like your customer – then give them powerful reasons to choose you. We are totally reliable and with bags of creativity, we’ll make your…

LesleyJuly 27, 2019

Lesley