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Building Powerful Personal Brands with Strategic Copywriting press coverageawardsstrategycopywritingpress releasesmediaContent is King

Building Powerful Personal Brands with Strategic Copywriting

As we bound towards the halfway point of 2025, the spotlight sharpens on the power of personal branding. In a more competitive landscape than ever before, if credibility is currency, then everyone’s at the bank, looking for a loan. No longer an optional bonus, strong personal branding is non-negotiable.  Much…
Lesley
May 27, 2025
Writing for the healthcare industry press coveragePrintWebsitescopywritingcopywriter

Writing for the healthcare industry

When we think about creating content for the health industry, trust, clarity and evidence are key. At Editing Edge, we’ve created copy for many health industry businesses and healthcare professionals, including website content, ghost-writing books and blogs. Our strategic approach – analysing clients’ audiences, their communications needs, strategic thinking, purpose…
Lesley
April 26, 2024
#WordsMatter #WordsMatternewspress coverage

#WordsMatter

The #WordsMatter campaign, launched today by the Peace Foundation, is calling on the media to be careful not to ‘glamorise’ terrorism with the words it uses. Terrorism survivors from across the United Kingdom are asking the press, media and those in public life to take a greater responsibility around how…
Lesley
September 25, 2018