Why does messaging matter?
![](https://www.editingedge.co.uk/wp-content/uploads/2022/07/WHY-DOES-MESSAGING-MATTER.png)
Connecting with your audience is perhaps more challenging than ever. As customers we have become increasingly demanding, and there is a growing need to gain trust through transparency. Therefore, messaging today is about far more than simply describing your product or your service. Instead, messaging is key to engaging with…
![Lesley](https://www.editingedge.co.uk/wp-content/uploads/2020/12/Lesley-Hussell-2020-square-small-96x96.jpg)
LesleyJuly 14, 2022